Supporting the transition from local agency to the international group.
We designed and produced the Patriarche group's new digital showcase: an emblematic project for a fast-growing group whose history is based on four pillars that we were keen to highlight in this redesign.
Make the agency's website the showcase of augmented architecture
"We are augmented architects."
The Patriarche Group wanted to coincide the redesign of its website with this change of direction which is crucial if it is to play a role in this changing world.
As Patriarche. adjusts its thinking, it is also adjusting its discourse and the way it presents it.
The old version of the site had qualities of animation and highlighting of projects but lacked narrative, diagrams and the international angle was not sufficiently emphasised. These key points were then reworked in this new version of the site.